Capital Heating & Cooling have been in business in the Thurston County area for over 75 years. They came to GCI Marketing looking to take their branding to the next level, and requested GCI’s professional opinion. GCI suggested a refresh of their logo, and to accompany that, a corporate identity package that includes: thank you cards, brochures, a signature service guide and a trade show booth. Along with the corporate identity package, GCI also designed a direct mailer campaign, postcards, display advertising and a video.

The trade show booth, that GCI designed, was created to put a face to Capital Heating & Cooling as a business. It featured photos from the photo shoot that GCI arranged and directed, and was designed to increase top of mind awareness at trade shows.